»   Multi-channel … POS, terminal
»   Program specific business rules
»   Online and offline transaction reports
»   Multi-bucket (currency) on a single card
»   Highly secure
»   Scalable and reliable network
»   IP based
»   Variety of API’s for quick implementation
»   Quick time to market

Praxell's Closed Loop products have been used since 2001 by customers worldwide, including Les Galeries Lafayette, Toys'R'Us, and Office Depot. Praxell's Closed Loop products allow retailers to implement a range of card and marketing programs that reward and direct consumer behavior.

»	Gift Card programs are based on a powerful, unique web-based merchant services portal that enables card issuers to manage and track their gift card program down to the card. Praxell gift card programs can act as both a gift card, as well as a reward or loyalty card. Reward your customers for purchases and accrue currencies, products, or giveaways for future redemption.
»	Merchandise credits (refund cards) are similar to gift cards in that a value is stored in the account for later use. Praxell merchandise credits cards are tracked separately from gift cards, making for clean, simple and up-to-date accounting of outstanding liabilities.
»	Loyalty Card enables retailers to reward customer loyalty in real-time with cash, points, or discounts. Track purchase information for use in future marketing campaigns.
»	Reward and Promotion programs provide incentives for your customers to keep coming back. Using our proprietary business logic and promotions generator, Praxell can tailor a custom rewards program for your business, such as "10% cash back", "buy 10 get one free", "an instant 15% off your next purchase".

Standard reports include: Periodic (daily, weekly, monthly) summaries, individual transactions over a variable date range, outstanding liabilities, and store-location and franchise reports. Custom reports are also available.